Do you like Amazon and plan to join it? If yes, you should learn about Amazon’s leadership principles. Reading these can give you a small glimpse of how Amazon operates. These are not merely a piece of text but the mantras behind Amazon becoming a powerhouse.
16 Amazon’s Leadership Principles You Should Know
In this guide, we’ll briefly explain each Amazon principle with examples. It will help you easily grasp and use them in your journey to success.
Put Customers First
- Make customers happy. Think about what they need and go the extra mile.
Example: If a customer needs a product urgently, they’ll find a way to ship it to them fast. Amazon puts customers first. They try for the best customer satisfaction even if it means delivering a package with rocket speed.
Take Charge
- Don’t wait; take control. Think about what’s best for everyone, not just yourself.
Example: Don’t point fingers if there’s a problem at work. Own it up and find a solution. Taking charge means stepping up, not stepping back, especially when the team faces challenges.
Be Creative and Keep It Simple
- Come up with new ideas, but don’t make things complicated. Keep it easy to understand.
Example: Imagine making a new game. It’s cool to add fun features, but make sure players can figure out how to play without needing a rocket science degree. Amazon gets creative with new services, but they keep it simple so everyone can use them without any headaches.
Make Smart Choices
- Make good decisions most of the time.
Example: If you have to decide which movie to watch, think of something you enjoy the most. At Amazon, leaders make smart choices like buying Whole Foods, a grocery store, to give customers more options.
Stay Curious
- Never stop learning and stay curious about new ideas.
Example: If you love playing with toys, stay curious about how they work. At Amazon, employees keep learning and trying new things. They prefer coming up with better ways to deliver packages.
Hire and Grow the Best
- Bring in talented people and help them get even better.
Example: Imagine you have a team for a school project. You want to pick friends who are good at different things, like drawing or writing. At Amazon, leaders bring in talented people and help them grow, like turning someone good at drawing into a master artist.
Demand Excellence
- Set high standards and always aim for quality.
Example: If you play a game, you want to be excellent and win. At Amazon, leaders set high standards. For example- making sure the delivery of packages is perfect each time.
Think Big
- Dream big and inspire others.
Example: Pretend you’re building a sandcastle. Don’t just make a tiny one; think big and create a whole sand kingdom. At Amazon, leaders dream big, like launching Prime Video, a service where you can watch several cool shows and movies.
Act Fast
- Take smart risks and make decisions quickly.
Example: If you see a huge puddle on your way to school, decide quickly if you should jump over it or go around. At Amazon, they act fast, like trying new things to ensure customers are happy.
Be Frugal
Do more with less and use resources wisely.
Example: Imagine you have a pizza. You don’t need to buy all the toppings in the world; just pick the ones you like. At Amazon, being frugal means using money wisely so they can try even more fun things, like delivering packages with drones.
Build Trust
Gain trust by being honest and clear.
Example: If you promise your friend a candy, do it. At Amazon, they build trust by being honest with customers, like making sure their personal information is super safe.
Dig Deep
Get involved and solve problems at every level.
Example: Imagine playing hide and seek. Don’t just look on the surface; dig deep and check every hiding spot. At Amazon, leaders get involved in everything. They act to solve all problems, not just the easy ones.
Be Strong, Disagree, Commit
Respectfully disagree, but once a choice is made, commit to it.
Example: If you and your friend disagree about which game to play, discuss it, but once you choose one, commit to having fun. At Amazon, they disagree sometimes, but once a decision is made, everyone commits to making it work.
Deliver Results
Focus on what’s important and do high-quality work as committed.
Example: Think of your homework. Finish the most important tasks first. Ensure it is done on time. At Amazon, leaders deliver results by focusing on what’s important, like assuring the package arrives on time and in perfect shape.
Be the Best Employer
Focus on making employees happy and be the best employer.
Example: Imagine having a super cool boss who makes work fun and helps you grow. At Amazon, they aim to be the best employer by giving employees benefits, chances to grow, and a great work environment.
Success Comes with Responsibility
Understand that your actions affect everyone, and try to create value for them.
Example: Think about planting a tree. It’s not just for you; it helps the whole world by giving oxygen. At Amazon, they understand that success comes with responsibility, like making sure they don’t harm the planet and helping others.
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Mastering Amazon’s 16 Leadership Principles isn’t just about understanding them; it’s about living them. At Amazon, it’s about putting customers first. You demonstrate it by leading with responsibility and creativity.
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